From a Creative Generalist post titled ‘What Specifically Do Generalists Do?‘: As incredibly useful as social networking tools are, they are limited because they are used voluntarily and by the self-aware. There are many instances where organizations are not, in their processes, motivated to function horizontally or outside of their traditional bounds, and there are […]
Category Archives: Social Media
Listening to the celebs
I have an odd habit – I collect snippets of celebrities’ musings about social media. For instance, this from Mike Skinner: one of the things I’ve come to lately is that social media isn’t really for content providers, it’s for the people and if you place something on the internet, that’s all your social media done…. […]
Where are the stars of Facebook?
Just a quick one. A few years back there were stories in the papers (accurate or not) about people/bands/whatever coming to wider prominence having built an audience via their Myspace accounts (think Lily Allen, Arctic Monkeys, Tila Tequila and so on). Meanwhile on Wikipedia there’s a whole list of YouTube personalities featuring plenty of people who have used the […]