For this Arts Analytics post I wanted to see what sorts of tracking technology arts organisations are putting on their sites. Don’t worry it’s not going to get too technical, but this post should provide a decent jumping off point if you’re new to this sort of thing. By way of introduction, you remember those hit counters […]
Author Archives: Chris Unitt
Arts Analytics: which arts organisations are on Instagram?
Instagram has taken off like crazy, built by a small team and acquired by Facebook for big bucks. It’s also a platform that ticks the boxes of a few very prominent trends – mobile-first, visual-led and driven by the creativity of its users. For this post in the Arts Analytics Series I wanted to see: […]
Thoughts on posters – accents and kerning
I was staring at posters on the Tube earlier today and a couple of them made me think. I didn’t take pics but you’ll get the gist from these screenshots. Here’s the first one. I was idly wondering whether that accent in ‘Coppélia’ has any affect on ticket sales. Could it maybe give people the […]